Name: INTK-5E97DDA7176E65000429EF64

Company Context:
A large, multi-location veterinary healthcare provider headquartered in Ohio has recently viewed the Social Media Advertising category, suggesting a strategic initiative to expand digital patient acquisition and pet owner engagement. With over 1,000 employees and a national presence, this organization’s signal indicates a marketing scale-up effort to unify regional outreach and build stronger community visibility across its clinical network. The activity represents an early-to-mid funnel exploration phase, likely tied to FY25 marketing modernization or centralized ad spend optimization. The budget range is estimated at $150K–$300K, aligned with enterprise healthcare advertising across multiple service lines. Vendors in multi-location ad management, healthcare marketing compliance, and performance analytics can find a high-value entry point here. Sellers can win by emphasizing data-driven targeting, compliance alignment, and local campaign scalability, initiating engagement within a 60-day window before fiscal planning finalization.

Signal Report Details:

Commercial Intelligence Brief:

• Location & Industry: Ohio, United States | Veterinary Healthcare & Specialty Services
• Company Profile: Large, multi-location medical network providing specialty and emergency veterinary care nationwide
• Observed Behavior: Viewed Social Media Advertising category (broad evaluation phase)
• Inferred Initiative: Assessment of social ad platforms for brand unification, regional outreach, and pet owner engagement
• Why It Matters: Reflects readiness to consolidate and scale marketing spend across locations — strong 60-day engagement window before planning cycle
• Sales Angle/Notes: Lead with HIPAA/healthcare-compliant ad tech, ROI attribution, and multi-location automation; position as turnkey advertising optimization partner
• Budget Rationale: Estimated $150K–$300K based on enterprise healthcare scale, geographic footprint, and centralized ad campaign spend

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